Business Strategy 101

Business Strategy 101

The Mini-MBA experience. Get the B-School flavor across Finance, Strategy, Marketing, and Product Management.

Internship Certificate
LinkedIn Sharable Course Certificate
₹4,999 ₹8,999 + GST

Program Structure

Enroll now and get the Mini-MBA experience.

8 Online Live Classroom Sessions on Saturday & Sunday of 1.5 hr each
4 Mini Projects / Assignments
1 DIY Live Project of 1 month
Week 1 (1.5 hr each)
S1
Business Models, Revenue Streams & Value Propositions
S2
Competitive Advantage & Unit Economics
A1
Business Model Canvas for a Startup Idea
Week 2 (1.5 hr each)
S3
Market Segmentation, Targeting & Positioning
S4
Brand Strategy & Go-to-Market Planning
A2
Go-to-Market Strategy for a Product Launch
Week 3 (1.5 hr each)
S5
Product Lifecycle, Roadmapping & Prioritization
S6
User Research, Metrics & Growth Frameworks
A3
Product Roadmap & Feature Prioritization Plan
Week 4 (1.5 hr each)
S7
Porter's Five Forces & SWOT Analysis
S8
BCG Matrix, Ansoff Matrix & Competitive Strategy
A4
Strategic Analysis of an Industry or Company
Live Project / Internship (1 month)

Choose one of the following or of your own choice:

  • End-to-End Case Study Analysis & Recommendation
  • Product Launch Plan with GTM Strategy
  • Strategic Business Plan for a Startup Idea